Emotion Systems at HPA Tech Retreat 2024
As regular attendees of the HPA Tech Retreat, we at Emotion Systems are excited to announce our presence at this year’s retreat in Palm Springs this coming February.
The HPA Tech Retreat is a place where all of our industry's finest can congregate and discuss all the current trends and issues facing broadcast and television. Having a space that encourages and enables roundtable discussions and technology demonstrations is vital in allowing us to easily meet the right community and engage with them in meaningful, forward-thinking discussions.
At Emotion Systems, we specialise in automating file-based audio workflows in your media supply chain, taking those repetitive processing tasks out of the edit suite and automating them, in turn, improving the efficiency of content delivery and saving you precious time and money for more creative work.
Our recent focus is on immersive audio and all the requirements that our customer base has to adhere to. Immersive audio works well if you have the original master and required derivatives (surround and stereo), however, given the amount of legacy and archive material there is, the majority of which is largely in stereo or surround, immersive mixes are required in order to facilitate successful content delivery. A prime example of this would be commercials and promos typically only being available in stereo, therefore in certain environments where the content is immersive, it requires an upmix. In response to this demand, we have designed a brand new upmix module for Engine that allows immersive mixes to be downmixed to surround sound, making specified content delivery automatic and efficient. If you are attending HPA then make sure to visit our booth in the Innovation Zone, where we will be doing regular demonstrations and we can have a chat and answer any questions you may have.
Additionally, we are continually innovating ways in which content can be delivered correctly and efficiently. A big barrier that most distributors face is having to manually inspect inbound content, which is extremely time-consuming and demanding on your workforce. Several of our clientele receive upwards of 60 audio variations, so in order to facilitate the removal of that manual process, our examine and conditional workflow tech allows recognition of those audio variants as well as the selection of an appropriate workflow to automate the creation of the required deliverable.
Hear more about our participation at HPA from our CEO, MC Patel, by clicking the link below!
Make sure to come and visit us at the Innovation Zone where we can demonstrate first-hand how our technology works and the multitude of ways in which it can benefit your workflows. We will also be hosting a Breakfast Table on the 22nd where we will discuss all things automation from CALM and immersive audio, to upmix and more. If you want to book a slot at our booth, you can do so below. Alternatively please email us at: or call us at +44 (0) 1635 522 786.
We look forward to meeting you all!
Don't forget to book a meeting with one of our experts below!
The Emotion Systems Team.